traditional news, news ownership + distribution platforms

Gatekeepers:

To control, manage and transfer information

A gatekeeper will decide what information should move to a group or individual and what should not.

Feature of a traditional news company:
Owned by a large conglomerate
Has many news subsidiaries, often specialising in a specific audience or geographic area
Products available across a range of distribution platforms: radio, newspapers, television
Clear political ideology

Rupert Murdoch and News Corp own most news conglomerates.

News Corp:
The large conglomerate has subsidiaries that specialise to appeal to different audiences.

How many types of media does it operate in?
5: Internet, Advertising, Radio, Magazines/ Newspapers, Books

How many countries does it operate in? Potential target audiences reached?
Operate in Australia, the US, the UK, Africa, and more... this allows the content to reach a global audience and therefore inform many readers of interesting information.

• Cross-media ownership as a conglomerate
• Global reach: production and distribution
• This makes the owner of News Corp powerful

Plurality: democracy, a range of views.

News Platforms

• TV
• Radio
• Website
• Social media
• Print
• Apps

The daily express

what platforms is the story covered on?

online, print, social media, or radio

is the story covered differently on different platforms?

The website and print versions are more detailed whereas the radio briefly mentions it to cover the story and act as an introduction to the story, they can use other platforms to further understand it.

might the audience be different for different platforms?

yes, younger audiences will read the online version whereas older people will likely opt for the print copy.

Political ideology: all newspapers are either left or right wing, varying extents. 
Left-wing: Green party, labour
Right-wing: Brexit, conservatives

Left-wing:
Favour working class
Favour social equality
Favour social changes/ progress
Favour public-owned public services
Favour high taxes and state involvement
Favour peace
Inclusive

Right-wing:
Favour the wealthy/ upper class, including royals
Favour survival of the fittest and capitalism (making lots of money)
Favour maintaining class status quo
Concerned over moral panics 
Favour privately owned public service
Favour lower taxes and less state involvement
Favour war
Exclusive (xenophobic)

Left wing:

The guardian (broadsheet)

The observer (broadsheet)

Daily Mirror (tabloid)

Right wing:

The times (broadsheet)

Daily express (mid market)

Daily mail (mid market)

The sun (tabloid)

Daily star (tabloid)